Days

PROGRAM OVERVIEW

The Thai retail and e-commerce landscape is undergoing a seismic shift. Driven by one of the world's most digitally-engaged populations, the boundaries between physical and digital are not just blurring—they are vanishing. The rise of social commerce, the demand for hyper-personalization, and the relentless pace of quick commerce have redefined what it means to be a consumer in Thailand.

In this new era, innovation is not merely an advantage; it is the absolute prerequisite for survival and growth. Brands are now tasked with building seamless omnichannel experiences, leveraging AI to understand ever-evolving customer desires, and embracing sustainable practices that align with modern values. The future belongs to those who can anticipate trends, adapt with agility, and transform challenges into unprecedented opportunities.

The Retail & eCommerce Innovation Conference Thailand 2026 is conceived as the definitive response to this transformation, which will gather 300+ CXOs, VP, Head of Technology, Digital Biz Directors from Shopping Malls, Convenience stores, eCommerce companies, brand owners, Store Owners, Digital Marketing platforms, O2O and ect. It serves as the central hub where the nation's most visionary leaders, disruptive innovators, and boldest brands converge. This is where we will decode the future, together. We will move beyond theory to explore the practical, cutting-edge technologies and strategies that are shaping the next chapter of Thai commerce—from the metaverse and AI-powered personalization to the logistics revolution and the future of sustainable retail.

CONFERENCE HIGHLIGHTS

RETAILERS/BRANDS
65%
GLOBAL RETAIL INNOVATION CASE STUDIES
30
MEDIA INTERVIEWS
30
ONE-to-ONE MEETINGS
50+
EXHIBITORS
20+
TOPIC FORUM
4+
PANEL DISCUSSIONS
4+

AGENDA ATAGLANCE

Day One, Jan. 28

AM
  • The Next Era of Retail: Where Cutting-Edge Technology Meets Unparalleled Customer Connection
  • Navigating New Consumer Dynamics: Identifying High-Growth Investment Opportunities in Thai Retail
  • Customer-Centric Retailing: Leveraging Digital Transformation for the Modern Shopper
  • Future Commerce: Integrating AI, Experience, and Personalization to Redefine Retail
  • The Connected Store: Fusing Digital Innovation with Physical Experience to Forge the Future of Commerce
  • Panel Discussion: Operationalizing Innovation: Architecting a Data-Driven Business Model for the Digital Age of Retail
PM
  • Managing Innovation To Reconstruct Consumer Experience In Digital Age
  • Future + Strategy: Building the Omni-channel with Consumers as the Center
  • In The Big Data Scenario, The Best Practice Of Cost Reduction And Efficiency Increase
  • Panel Discussion: How to Provide Consumers with An Undifferentiated Shopping Experience And Create A Digital Omni-channel Strategy
  • In The Digital Age, The Way To Survive And Develop In Retail Industry
  • Reducing The Economic Burden of Retailers, The Operation Of Stores
  • AI+Big Data, Digitalization of Human Resources Helps Retail Enterprises Run Efficiently

Day Two, Jan. 29

AM
  • Digital Transformation of Supply Chain in Eyes of A Practitioner
  • Excellent IT Architecture in the Digital Retail Age
  • Digital and Mobile Payment Drives the Retail Innovation
  • Logistics Innovation Drives the E-commerce Development
  • Digital Supply Chain and CRM Drives the Retail Innovation
  • Panel Discussion: Social Commerce Is Remaking Online Shopping
PM
  • The Future Retail: Reconstruction of the Consumers, Goods and Scenes
  • Digital Store Empowers Omni-channel Retail Strategy
  • Scenario Reconstruction of New Retail Industry Modality for Luxury E-commerce
  • Unbounded Retail--the New Opportunites for the Ecommerce
  • Innovating Store Operations to Optimize Consumer Experience
  • Consumption Upgrade Stimulates Cross-border E-commerce Development
  • Excellent Solutions for Unmanned Stores
CLICK HERE TO READ MORE DETAILS OF THE AGENDA

WHO WILL ATTEND

HOT TOPICS OF REIC THAILAND 2026

Retail Digital Transformation

The balance of power in the retail industry has tipped decisively. Digital is empowering customers. Range and pricing is transparent; loyalty is scarce. New channels and competitors are setting expectations of convenience, value and experience that are hard to match profitably. However disrupted they are today, retailers know they must evolve quickly, and keep evolving, because this revolution will continue.

E-commerce Innovation

Gone are the days of shopping at traditional retail stores. Today, e-commerce plays a significant role in how businesses sell and consumers buy. It accelerates the buying process and enables cost reduction. Now, companies around the globe can enjoy access to a broadened target market and affordable advertising.

Digital Marketing Innovation

Digital marketing refers to the creation and dissemination of content through digital media channels—websites, landing pages, social media, email, and mobile applications—and the promotion of that content using a variety of strategies across paid, earned, and owned digital channels, including SEO, SEM, pay-per-click (PPC) advertising, content syndication, social, email, text, and more.

Supply Chain & Logistics Innovation

Digital transformation driven by Industry 4.0 and national digitalisation initiatives, has given rise to demand for DSC graduates. E-commerce and COVID-19 have disrupted traditional supply chains, accentuating the need for digital transformation. Supply chain and logistics companies are increasingly adopting new technologies and developing new capabilities in artificial intelligence (AI), the internet of things (IoT), and robotics as part of the transformation efforts.

Retailtech Next: AI, AR, and VR

The retail industry is undergoing its most significant transformation since the advent of e-commerce. "Retailtech Next" refers to the next wave of technological innovation, moving beyond simple online transactions to create deeply immersive, personalized, and efficient shopping experiences. At the heart of this revolution are three interconnected technologies: Artificial Intelligence (AI), Augmented Reality (AR), and Virtual Reality (VR). While often discussed separately, their true power is unleashed when they work together to bridge the gap between the physical and digital worlds.

Customer Experience Innovation

In a market flooded by endless product options, retail success comes down to one thing: customer experience. But delivering a memorable and consistent retail customer experience in an omni-channel world is easier said than done. The transactional relationship between retailers and their customers have largely evolved and new expectations are in place. Physical and digital experiences must flawlessly connect, operational efficiency must be achieved and data must be effectively utilized to develop useful customer insights.

Registeration

  • Normal Ticket

    $?,000

    ¥580
    优惠票价信息
  • Main Conference

    Sub-Streams

    Buffet Lunch

    Documentation Package

  • TO BE SPONSOR

    $?,000

    ¥580
    优惠票价信息
  • Main Conference

    To know more Brands

    3 One to One Meetings

    Known by 200+ Delegates

    Reported by all Media Partners

  • TO BE EXHIBITOR

    $?,000

    ¥580
    优惠票价信息
  • Main Conference

    Standard Exhibition Booth

    3 One to One Meetings

    Sub-Streams

    Documentation Package

PART OF PREVIOUS SPEAKERS

Benjienen Toledo

Digital Campaign Analyst
Philips
Raju Nair

Managing Director - Regional Head Customer Journey Experience
DBS Bank
Karen Chan

Head of Digital
C & J Clark
Rajesh Kumar

CEO Overseas
Ferns N Petals
Mukesh Patnaik

General Manager-Marketing
Olam
Smita Kumar

SEO and Content Lead
3M
Harish Kundargi

ASEAN Marketing and Digital IT Head
The Coca-Cola Company
Viswanath Ramaswamy

Senior Director, Oral & Wound Care Asia Pacific
Johnson & Johnson
Linda Hassan

Senior Vice President of Marketing, Malaysia and Singapore
Domino's Pizza
Anindya Dasgupta

Global Head of Consumer Business, Chief Marketing and Sales Officer
Fonterra
James Hansford

Head of eCommerce and Call Centre, Singapore
Nespresso
Avis Easteal

Regional Head Of Consumer
Luxasia
Jacob Zhu

Founder
, Jacob Column
Jacky Wen

Partner
PwC
Archer Li

VP of Digital Ventures
Sephora
Li Hongbiao

Deputy General Manager of Information Management Department
Hongxing Shangye
Zhang Hua

Chief Customer Officer
Choiceform
Jamie Ye

Partner
PwC
Zheng Nan

Vice President of Saas Business Unit
JD Retail Cloud
Gang Ji

Digital Practice Partner
KPMG Consulting
Shi Yongzhi

Head of Marketing Strategy, Commercial Marketing Brand Department, Internet Business Department
Xiaomi
Chen Shaohong

General Manager of Marketing
LANJU Daily Chemical Industrial Group
Ma Feifei

Director of Growth Center
Laiyifen
Gordon Wong

Founding Investor and Business Growth Officer(CGO)
Treasure Partners
Dai Wengai

Founder
New Retail X Lab
Long Wong

COO
UCO.com
He Yunmin

Deputy General Manager
Lawson (China) Investment Co., Ltd.
Dr. Jian Zhang

Vice President
Fourth Paradigm
Xu Mingbiao

Chairman and CEO
HISEALINK
Jenny Chan

China Editor
WARC
Zhang Tian

Head of China Digital Technology
Burger King
Zheng Ting

Digital Innovation Officer
Fotile Group
Zhang Beiping

GM, Digital Management Center
Shede Wine
Deng Jianhui

CIO
Purcotton Era
Shen Wenjie

Director, Marketing Digital Center
Geely
Lai Mei Shan

Brand Marketing Director
Vipshop
Xu Bei

Senior Channel Marketing Director
Budweiser Asia Pacific
Fang Jun

Vice President of Digital Development
Unilever
Feng Xuantian

VP, Operations Systems
Lai Yifen
Alex Hu

Director of E-Commerce
Uniqlo
Yu Jianli

Vice President
Inoherb
Archer Li

Vice President of E-commerce
Sephora
Shi Liu

Chief Brand Innovation Officer
Simeitol
Ding Xuewen

Deputy General Manager
Ijovo
Wu Meng

Vice President of Retail
Jala Group
Li Zhenkun

Head of Overseas Marketing
Golden Wheel Group
Zhou Shuying

Chief Consumer Operations Officer
POP MART
Gong Jun

CIO
Hailan House

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